Paramdeep Singh Anand
Technology excites Paramdeep, an accomplished businessman leading FieldAssist as the Chief Executive Officer. His passion for FMCG drives him to remodel sales and distribution with technology by solving every day and most critical challenges of over 550 consumer brands like Adani Wilmar, Danone, Jockey, Philips, Bisleri, Everest Spices, Hamdard, Emami and many more in over 10 countries. Param has uplifted sales, distribution, IT and other connected verticals in CPG companies by working closely with hundreds of Managing Directors, CXOs, Sales Directors and other key stakeholders in SMEs, established brands and MNCs to drive their sales strategies with automation.
Having taken the reins of this bootstrapped startup 8 years ago, Param’s relentless vision has helped build it to a multi-million dollar SaaS brand with 10+ technology products and hundreds of modules that are transforming the route-to-market capabilities of consumer brands.